A Model of Cross-border Transformation in the Home Textile Industry Belt

In the rapidly developing global market, maintaining a leading position is crucial. As a leader in the cross-border transformation of the Chongfu Fur & Leather Industry Belt, Bangchen Textile has successfully integrated traditional craftsmanship into the global digital retail landscape. The company has deeply adopted a dual-drive model of "Social Media + Independent Website", breaking down traditional trade barriers and expanding its business to cover more than 100 countries worldwide. With precise brand marketing, it has built a core fan base of over 500,000 followers on major overseas social platforms, making it a successful case of going global through digitalization.